Where to start
Find your starting point.
Answer a few quick questions and I'll point you to the right first step for your business, with the reason why.
- Five questions at most, about a minute
- One clear first step, and another route
- Your answers stay on your screen
Question 1 of 5
How do customers buy from you?
What would make the biggest difference to your business this year?
How soon would you like them?
Where is your website today?Where is your online shop today?
How hands-on would you like to be?
Roughly what could you put into marketing over the next 12 months?
Start with a free website audit.
Why this fits
Your website works, and you'd like more of its visitors to turn into enquiries. A close look shows which changes will make the biggest difference.Your website works, and you'd like more of its visitors to turn into sales. A close look shows which changes will make the biggest difference.Your website works, and you'd like more of its visitors to turn into enquiries and sales. A close look shows which changes will make the biggest difference.
What happens
You get a clear snapshot of your site's search visibility, speed, technical health, mobile experience and how well it turns visitors into enquiries, with the quickest wins highlighted.You get a clear snapshot of your site's search visibility, speed, technical health, mobile experience and how well it turns visitors into sales, with the quickest wins highlighted.You get a clear snapshot of your site's search visibility, speed, technical health, mobile experience and how well it turns visitors into enquiries and sales, with the quickest wins highlighted.
Another route: Website policies due a refresh? A data protection update brings them in line with the 2025 data law.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with a website conversation.Start with a shop conversation.
Why this fits
You'd like a website that turns more visitors into enquiries, and one you can update yourself.You'd like an online shop that turns more visitors into sales, and one you can run yourself.You'd like a website that turns more visitors into enquiries and sales, and one you can update yourself.
What happens
We talk through what your site needs to do for your customers. Then I send you a plan and a fixed price. Everything I build is yours from day one: the site, the domain and the content.We talk through what your shop needs to do for your customers. Then I send you a plan and a fixed price for a WooCommerce shop. Everything I build is yours from day one: the shop, the domain and the content.We talk through what your site needs to do for your customers, shop included. Then I send you a plan and a fixed price. Everything I build is yours from day one: the site, the domain and the content.
Another route: Want your emails, stationery and print to match? Brand and print carries the new look everywhere.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with your Google Business Profile.
Why this fits
You want more local customers to find you when they search on Google and Maps, and to keep finding you month after month.
What happens
I set up your profile in full, list you on the main local directories, and give you a simple kit for collecting reviews.
Another route: Want visibility while that builds? Google Ads puts you in front of people searching right now.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with search.
Why this fits
You want more customers to find you when they search on Google and in AI answers, and to keep finding you.You want more shoppers to find your products when they search on Google and in AI answers, and to keep finding them.You want more customers to find you when they search, whether they're nearby or buying online.
What happens
I look after the technical health, content and local signals that help Google, Bing and AI search understand your business, with plain-English updates each month.
Another route: Want visibility while search builds? Google Ads puts you in front of people searching right now.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with Google Ads.
Why this fits
You'd like to reach people already searching for what you offer, starting now, and turn more of them into enquiries.You'd like to reach people already searching for what you offer, starting now, and turn more of them into sales.You'd like to reach people already searching for what you offer, starting now, and turn more of them into enquiries and sales.
What happens
I set up and manage Search campaigns around the searches that signal real intent, and report each month in plain English. The ad account stays in your name.I set up and manage Shopping and Performance Max campaigns that put your products in front of people ready to buy, and report each month in plain English. The ad account stays in your name.I set up and manage Search, Shopping and Performance Max campaigns, and report each month in plain English. The ad account stays in your name.
Another route: The page after the click matters most. A free website audit shows how ready your site is for paid visitors.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with email marketing.
Why this fits
You'd like past customers to come back, and to stay in touch with people who enquired and are still deciding.You'd like more repeat orders, and more shoppers coming back to finish what they started.You'd like more repeat customers, whether they book with you or order online.
What happens
I set up welcome emails, campaigns around your year and simple automations in Mailchimp or MailerLite, with a monthly report on what they bring in. Your list and account stay yours.I set up welcome flows, abandoned cart reminders and campaigns in Klaviyo, with a monthly report on the revenue they bring in. Your list and account stay yours.I set up welcome flows, automations and campaigns in Klaviyo, Mailchimp or MailerLite, with a monthly report on what they bring in. Your list and account stay yours.
Another route: Like your printed pieces to bring people back too? Review cards and leave-behinds work hand in hand with email.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with your systems.
Why this fits
You'd like the hours that admin and disconnected tools take back, to spend on customers.
What happens
I connect the tools you already use, automate reporting and routine jobs, and set up practical AI tools, then show your team how it all works.
Another route: Want the bigger picture first? A Marketing Audit puts every part of your marketing in priority order.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with a Marketing Audit.
Why this fits
You'd like a clear direction: which parts of your marketing deserve your time, and what to do first.
What happens
We spend two hours going through everything you do now. Within five working days you get a written action plan in priority order, ready for you or your team.
Another route: Want someone to carry the plan out? A monthly partnership picks up where the audit finishes.
Another route: With room to invest across the year, a monthly partnership brings all of this together under one plan.
Building skills in-house? Coaching gives whoever runs your marketing a monthly one-to-one session and a plan to follow.
Start with a partnership.
Why this fits
You want a clear direction and the work done for you, by one senior person who knows your business and works as part of your team.
What happens
We start with a call, then I build a plan around your goals. From there I handle the work each month at the level that suits you: Foundation, Growth or Partner.
Another route: Prefer to start smaller? A Marketing Audit gives you a written plan within five working days.
Another route: Starting small? A free website audit is a good first step, and the Marketing Audit gives you a plan to work through at your own pace.
The full list
Every starting point, at a glance.
Free website audit
More visitors turning into enquiries or salesNew website or online shop
A site that wins more enquiries or sales, and that you can update yourselfLocal SEO
More local customers finding you on Google and MapsSEO
More customers finding you on Google and in AI answersGoogle Ads
Reaching people already searching for what you offerEmail marketing
Customers coming back more oftenSystems and AI
Hours back in your weekMarketing Audit
A clear direction, with a plan in priority orderMonthly partnership
A clear direction, with the work done for you each monthBrand and print
Everything with your name on it looking consistentData protection update
Your website and policies in line with the 2025 data law
4 questions
Starting questions, answered.
Can I choose a different starting point?
Of course. Every result links to the others, and a short call is always a good way to talk it through.
What happens to my answers?
They stay in your browser. When you get in touch from your result, your starting point and budget come through with your message so I can prepare.
Why do you ask about budget?
So I can suggest a first step that fits, and come to our first conversation prepared. "Not sure yet" is always a fine answer.
What if my business needs more than one of these?
Most growing businesses do. Pick the one that matters most this year and we'll plan the rest together.
